Top 5 Secrets of High Performing Let's Play Video

By Joey McCord

Founder & CPO | 01.24.2018

< 1.18.2018 What Happened in Vegas - Three Things That Defined My First Trip to CES
2.14.2018 From a Small City in India to Big Video Data Science >

Ever since ICX got its start in 2015, we’ve been driven to help independent video makers build bigger audiences and get smarter about managing and monetizing their creations. Our data team has crunched the numbers on all sorts of video content categories, and one we were particularly intrigued by was the world of Let’s Play videos. For the uninitiated, Let’s Play videos are videos featuring gamers showing off their skills playing games from Minecraft to Cloudberry Kingdom - and usually having a blast doing it.

As the world of Let’s Play videos grows in popularity, Let’s Play video makers want to make sure their creations stand out and achieve high scoring video performance, and we wanted to help them do it. Our data team analyzed every Let’s Play video ever since the beginning of YouTube and what they discovered were five simple tips that Let’s Play video creators can use to expand their audiences and get improved video engagement.

ICX Media’s intelligent data platform helps video creators like Let’s Play video makers optimize their videos, build video audiences, and connect with brands and media firms. So, when we decided to share these Let’s Play tips with video makers, we did what we know best - we tapped the ICX Media creator community to make a video about it!

This fun and engaging animated video provides tips for Let’s Play video creators, offering data-driven advice on things like the best day and time to post and keys for crafting titles and tags that work. These are just a few of the sorts of insights that video creators using our platform - whether they’re beauty vloggers, indie filmmakers or travel gurus - get each day from ICX.

From a Small City in India to Big Video Data Science

Top 5 Secrets of High Performing Let's Play Video

What Happened in Vegas - Three Things That Defined My First Trip to CES

Welcoming Our New President & COO, Scott Bowen, and our New Director, Laura Lang

New Funding Will Launch Our Next Phase at ICX

New Creator Features

Google Next

Beta Launch of ICX Media’s Platform Solutions for Media Companies, Brands, and Agencies

No Fools Here — Growing Your Comedy Channel

How Long Should Your Beauty Vlog Be? — Optimizing Duration

The Perfect Formula - How to be the Best Beauty Vlogger

Now Playing - The Top 50 Film Schools Across the US


Creator Conversations — Tal from The Traveling Clatt

Introducing Account Activity

3 Ways to Repurpose Your Old Video Content

Top Videos in January from YouTube, Vimeo, and Facebook

Facebook Sees Video As A "Mega Trend"

Introducing Our Ambassador Program

17 Video and YouTube Stats for Creators in 2017

ICX Media and Talaria Media

Unwind the Rewind

Welcoming Sabel Harris

Michael Avon's Cheddar Interview

ICX Media Official Launch

Biggest Issues Facing Creators

CollabCamp Recap

Playlist Live DC Recap

New York Office Opens

The New Age of the Creator

Advertising Evolution



Media Conundrum

Film Festivals

Funding Round

Engineers & Creators

The End

Development Influences



Early stages